Communication & Creativity Research Flagship - Projects

The Reinvention of Indigenous Media: Innovation, Expansion and Social Development.

A/Prof Ellie Rennie

The introduction of broadband and mobile telephony to remote communities and the establishment of the National Indigenous Television service (NITV) indicate that the reinvention of Indigenous media is just around the corner. This project will examine the activities of Remote Indigenous Media Organisations in order to identify how community-based media are assisting with communications uptake and use at the local level, as well as Indigenous content development. Combining ethnographic research with content analysis, the project will advance community media research beyond issues of ‘access and participation’ to an understanding of how local media contributes to both national narratives and communications innovation.